Nurd-free, and full of surprises
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This is the kind of comprehensive little book someone should have produced years ago for anyone mystified by many of the badges the see every day. It contains the background to every badge you're ever likely to encounter, quite a few you may not (especially some interesting examples from China) and the interesting stories behind even the most commonplace logos like those of Ford, Chevrolet and Peugeot. The Pierce Arrow badge almost made me laugh out loud.
It's a good size too: chunky but small enough to fit in your glovebox, making it invaluable for checking badges when stuck in traffic. Excellent illustrations too, making it a great present for the petrolhead in your life.
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United States | 
United Kingdom | 
Canada