Good but frustrating to read
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This book is a must for anyone stuck in a rut and looking to take a new perspective on their sales career. It is also full of useful tips and tactics to use when selling. One thing I will say is that it is the most frustrating book to read. He repeats things over and over, but I spose that it drills it into your brain. Still a very good read though!
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GREAT!!!!
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This book is spot one, it has some great tactics and it gives you the knowledge to give deal with a lot of situations. Its quite long but it was worth every penny! I am in media sales, this book has given me more ammo then anyone else in my office. GET IT!
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an absoloute must
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If you are just moving into sales or have become a bit tired and jaded with it, this really is the book to read. I was fed up with my job and was looking for a book that could help me through the boredom while I thought of something 'better' to do. Since reading it I can't think of any other field I want to work in more than sales and putting the advice from this book into practice has made a genuine impact on my sales figures. The change in my attitude has also had a positive effect on my colleagues who couldn't understand my new found enthusiasm and sales increase at first. Now there is a que to read it!
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Great book, at least for complete beginners
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I'm probably moving toward the "selling" sector and I found my first book (this) great, even if I've read only the first three chapters by now. These are full of really interesting things, easy to read and to remember, too.
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Great and usefull book for sales professionals
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This book is the first I would advise to anyone involved in sales. It is very comprehensive and detailled and deals with the general overview rather than treating seperate issues. Only bad point I find is that it is a bit too textual. Some clear summaries and graphs could make its reading a bit less heavy, but then again, these are formal issues. This is all well compensated by the comprehensive content.Hence 5 stars well deserved.
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