Learning from the Future helps overcome that misunderstanding by explaining a large number of ways that scenarios can be used. The book contains 25 chapters which each look at a different aspect of scenario development and subsequent thinking.

Three chapters look at what scenario learning is. Seven chapters explore basic approaches to constructing scenarios. Eight chapters describe how to apply scenarios in different contexts, like competitor evaluations, technology investing, making public policy decisions, and considering customers. The final section looks at how to create the right organizational environment for making and using scenarios for learning.

You will benefit from reading the thoughts of many of the world's top experts and users of scenario learning including Peter Schwartz, Kees van der Keijden, Ian Wilson, Liam Fahey and Robert Randall. It is a great line-up, and what they have to say is good food for thought.

If you would like a good introduction to scenario learning, this is an excellent place to start because the perspectives that are captured are unusually broad and appropriate.

This book belongs in the business library of every business decision-maker. When an important question arises, you can use this book as a resource to think through how you might best use scenarios to create a better result. Enjoy!

This book shows how to do it right. The editors have shaped the contributions of 24 experts iinto a thorough, rigorous book covering all the vital aspects of scenarios. The reader will find clear discussions of what scenarios should be and how organizations can use them to "learn from the future." There are chapters on tools and techniques (like simulation models), advice on implementation, and case studies from both the private and public sector. The last chapter, "Twenty Common Pitfalls in Scenario Planning" is especially valuable.

Forewarned is forearmed. Any manager who does not want to go into the future blind and defenseless must read this book.

Mike Martinez; Strategy and Planning Mgr.; Hewlett Packard Co.