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This book enabled me to get to move away from the traditional financial measurement point of view when assessing the key idicators of success for your business. It takes you through a simple step by step appraoch to designing and understanding what the key elements are in your business by using a scorecard. For example I was able to use the book to produce a Customer Satisfaction Form for my department to measure the impact and client satifaction that we had on our Customers. It measured not only the Financial contribution we were making to their business also the impact on their Quality, how well we were communicating, level of Innovation and the effectiveness of deploying appropriate resources. The balanced appraoch still values the financial bottom line but its not the be all and end all. It recognises how to make sure that you don't do this at the expense of everything else. There are many many more booke in the series and they are of the weight, size amd price to pop in your jacket pocket or handbag. Excellent as a reference to dip into and great for the busy commuter.
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