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Smarter Ventures by Katharine Campbell,
Smarter Ventures: A Survivor's Guide to Venture Capital Through the New Cycle
Author:
Katharine Campbell
  
ISBN:
0273654039   /   Paperback
Publisher:
Financial Times/ Prentice Hall   /   2003-09-04
List Price:
£24.99
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More Details from Amazon.co.uk
Customer Reviews:
First class analysis of the VC industry for entrepreneurs
For anyone wanting to raise money for a venture capital project this is the book to read. The author explains a a lot about how the VC industry works in practice---not all of it flattering. This is "straight from the shoulder" stuff. VC firms have the upper hand in any transaction. Reading this book will help the budding entrepreneur redress the imbalance in the relationship.
A money-maker?
I have read several dozen books about economics, capitalism, Wall Street,the ups and downs of the stock market. I was in search not for any kind ofprofits but for intellectual clarity. Maybe this was a mistake. Money isas money does. A true analysis should be able to make you a pretty penny.So now I have read Katharine Campbell's exciting book on Venture Capital.It combines both of my motivations. I understood something new and I thinkby becoming something of a venture capitalist I'll be able to make somemoney. Reading such a book can be proftable in both senses.
Incredibly Useful
As someone who has recently been involved in a significant funding round with some major VCs, I can only say that I wish this book had been published before I had started the negotitations. The book has some great anecdotes, refreshingly about European rather than US examples, but also has the best material I have seen on the elements of the "term sheet", and the points surrounding the key clauses. Anyone contemplating dealing with centure capital should read this book.
It is topical, entertaining and useful - what more can you ask for in a business book?
welcome to serenity
Katharine Campbell manages to take all the confusion out of the fundraising process - making it clear and simple. An empowering must read for all.
Essential Reading for Entreprenuers and Investors
The best business book I read this year! Unlike most books about business Katherine Campbells analysis of the venture capital industry provides real value for anyone considering raising private equity funds. The venture industry has been considered a private club with mystifying rites that are difficult for outsiders to understand. This excellent book provides a clear understanding of what it takes and how this world operates.
As a well known journalist, Campbell also does the reader the huge favour of making the book a great read. Well done.
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